Welcome To the Media 1 / Wrap This Web Log

Wrapping the friendly skies: Time sure flies when you’re having fun – or working a lot! Original article by Jeff Wooten // December 2008: Remember the classic airline slogan: “Some people just know how to fly?” These days, you can also say: “Some people just know how to wrap.” That should be the motto of

“Color-changing” vinyl could grow your shop’s repertoire. This month, we’ll address a fun topic (no profit-and-loss statements!). After decades in this industry, we’ve seen first-hand vinyl’s development, real-world testing, failures and ultimate success. We can always demand more from our materials, but vinyl has undergone an amazing revolution. Manufacturers are continuously testing and reinventing vinyl

How to price yourself for profitability This month, we’re going to focus on pricing vehicle wraps so they make money for you and provide good value to your customers. This is trickier than it sounds, but it’s important for your shop and the industry as a whole. Varying costs of living nationwide dictate different pricing;

Dale delves deeper into managing finances. Continuing July’s discussion of finances, let’s dig deeper and address specific financial aspects of your business. We received several questions from readers; we’ll address those individually later. To answer questions, I’ve recruited our CFO, Sam Ahwal, to help. Sam has managed business finances for nearly 20 years; past clients

You won’t grow if you don’t understand your finances. This month’s column is going to be a little different; it won’t feature a wrap or sign project. We’re going to address something many signcompany owners rarely talk about, or don’t want to talk about: financial management. Although often neglected, it’s vital to a successful business.